Описание
This plugin will install a Facebook Pixel for your page so you can capture the actions people take when they interact with your page, such as Lead, ViewContent, AddToCart, InitiateCheckout and Purchase events. Version 2.0.0 also includes support for the server-side API, which lets you send events directly from your page’s server so you can capture a more of these events when they happen. This can help you better understand your customer’s journey from the moment they show interest in your business to the moment they complete a conversion. You can use this information to create ad campaigns that are relevant to your audience. Learn More
This plugin also includes built-in support for these other WordPress plugins:
* Caldera Forms
* Contact Form 7
* Easy Digital Downloads
* Formidable Forms
* Gravity Forms
* MailChimp for WordPress
* Ninja Forms
* WP eCommerce
* WPForms
* WooCommerce (through the Server-Side API)
Установка
To install from your WordPress site
1. Log in to your WordPress dashboard, navigate to the Plugins menu and click Add New.
2. In the search field, type ‘Official Facebook Pixel’ and click ‘Search Plugins’. Select the plugin authored by ‘Facebook’. You can install it by simply clicking ‘Install Now’.
To download and install plugin from Facebook Events Manager
Facebook Help Page
Configure plugin for first use
After plugin installed, go to settings page of the plugin, input your pixel ID in the text box, check ‘Enabling Advanced Matching improves audience building’ if you want to enable Advanced Matching.
Часто задаваемые вопросы
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Where can I find more information on Facebook Pixel?
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You can find more information on the Facebook Pixel.
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Where can I find more information on Official Facebook Pixel plugin?
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You can refer to this page
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Where can I find support?
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If you get stuck, or have any questions, you can ask for help in the Official Facebook Pixel plugin forum.
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I am a developer. Can I help improve the plugin?
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Of course! This plugin is open sourced on the Facebook Incubator GitHub. You can find the code and contribution instructions in the plugin repository.
Отзывы
Участники и разработчики
«Official Facebook Pixel» — проект с открытым исходным кодом. В развитие плагина внесли свой вклад следующие участники:
Участники
«Official Facebook Pixel» переведён на 15 языков. Благодарим переводчиков за их работу.
Перевести «Official Facebook Pixel» на ваш язык.
Заинтересованы в разработке?
Посмотрите код, проверьте SVN репозиторий, или подпишитесь на журнал разработки по RSS.
Журнал изменений
2020-06-18 version 2.1.0
- Support for WooCommerce through the Server-Side API
2020-04-23 version 2.0.2
- Support for WordPress 5.4
- Fixing an Illegal string offset error with WP Forms
- Fixing the event source url for Server-Side API events
2020-03-23 version 2.0.1
- Fixing an Undefined index error
2020-03-09 version 2.0.0
- Added support for Server-Side API Learn More
2019-12-02 version 1.8.0
- Support for WordPress 5.3
- Fix Gravity Forms confirmation redirect
2019-02-18 version 1.7.25
- remove get_called_class from the codebase
2019-02-10 version 1.7.24
- Fix for PHP 5.3
- Fix the Util function
- Fix Ninja Form
2019-01-29 version 1.7.23
- Add Gravity Forms
- Add Caldera Form
- Add Formidable Form
2019-01-20 version 1.7.22
- fix css asset error
2018-11-30 version 1.7.21
- fix abstract static function
2018-11-28 version 1.7.20
- Change plugin file name, Add Supports for MailChimp for WordPress and WP eCommerce
2018-11-20 version 1.7.19
- Support php 5.3 onwards
2018-11-09 version 1.7.18
- Fix translation and set the advanced matching on by default
2018-11-09 version 1.7.17
- Fix Lead event
2018-11-02 version 1.7.16
- Fix advance matching