Title: Wayby
Author: wayby
Published: <strong>09.04.2026</strong>
Last modified: 09.04.2026

---

Поиск плагинов

![](https://ps.w.org/wayby/assets/banner-772x250.png?rev=3502179)

![](https://ps.w.org/wayby/assets/icon-256x256.png?rev=3502179)

# Wayby

 Автор: [wayby](https://profiles.wordpress.org/wayby/)

[Скачать](https://downloads.wordpress.org/plugin/wayby.1.3.0.zip)

 * [Детали](https://ru.wordpress.org/plugins/wayby/#description)
 * [Отзывы](https://ru.wordpress.org/plugins/wayby/#reviews)
 *  [Установка](https://ru.wordpress.org/plugins/wayby/#installation)
 * [Разработка](https://ru.wordpress.org/plugins/wayby/#developers)

 [Поддержка](https://wordpress.org/support/plugin/wayby/)

## Описание

**Wayby** makes it easy to personalize your WordPress website for different visitors
and run A/B tests — no coding required.

Show different content to different audiences, test variations of your pages, and
improve your conversion rates — all managed from the Wayby dashboard.

This plugin connects your WordPress site to Wayby with just one setting: your Website
ID. Once activated, you can start creating personalizations and experiments right
away from the [Wayby dashboard](https://www.wayby.io).

**A Wayby account is required to use this plugin.** Visit [wayby.io](https://www.wayby.io)
to get started.

#### Why Wayby?

 * **No coding needed** — create personalizations and A/B tests visually from the
   Wayby dashboard
 * **One-step setup** — just enter your Website ID and you’re ready to go
 * **Privacy-friendly** — no cookies are used for personalization and all performance
   metrics are anonymized and GDPR compliant
 * **Lightweight** — minimal impact on page load speed with no extra dependencies

#### Как это работает

 1. Install and activate the plugin
 2. Enter your Website ID (found in your Wayby dashboard)
 3. Create personalizations and A/B tests from the Wayby dashboard
 4. Wayby handles the rest — delivering the right content to the right visitors automatically

### External Services

This plugin connects to the Wayby personalization service hosted at `app.wayby.io`.

**What data is transmitted:**

 * Your Website ID (configured in settings)
 * Page URL and visitor information for delivering personalizations
 * Anonymized, GDPR-compliant performance metrics about created personalizations

**When data is transmitted:**

 * On every front-end page load (to deliver personalizations)
 * When saving settings (to validate your Website ID)

**Service links:**

 * [Wayby Website](https://www.wayby.io)
 * [Terms of Service](https://www.wayby.io/terms-of-usage)
 * [Privacy Policy](https://www.wayby.io/privacy-policy)

## Установка

 1. Upload the `wayby` folder to `/wp-content/plugins/`, or install directly from the
    WordPress plugin directory
 2. Activate the plugin through the **Plugins** menu in WordPress
 3. Go to **Settings > Wayby**
 4. Enter your Website ID from your [Wayby dashboard](https://app.wayby.io)
 5. Click **Save Changes** — a green checkmark confirms your site is connected

## Часто задаваемые вопросы

### Do I need a Wayby account?

Yes. This plugin connects your WordPress site to the Wayby service. You need a Wayby
account and a Website ID to use it. Visit [wayby.io](https://www.wayby.io) to create
an account.

### Where do I find my Website ID?

Log in to your [Wayby dashboard](https://app.wayby.io) and copy your Website ID 
from the site settings.

### Does this plugin slow down my site?

No. The Wayby script is lightweight and loads asynchronously. A built-in page stabilization
technique prevents any visible content flicker while personalizations are applied.

### Is Wayby compatible with caching plugins?

Yes. Wayby personalizations are applied on the visitor’s browser, so they work correctly
with all major caching plugins and CDNs.

### Does Wayby use cookies?

No. Wayby does not use cookies for personalization. All performance tracking is 
anonymized and GDPR compliant.

### Does it work with page builders?

Yes. Wayby works with content created by any page builder or the default WordPress
block editor.

### What happens if I deactivate the plugin?

Your site returns to its default state immediately. No personalizations will be 
shown, and no data is sent to Wayby. Your settings are preserved so you can reactivate
at any time.

## Отзывы

Нет отзывов об этом плагине.

## Участники и разработчики

«Wayby» — проект с открытым исходным кодом. В развитие плагина внесли свой вклад
следующие участники:

Участники

 *   [ wayby ](https://profiles.wordpress.org/wayby/)

«Wayby» переведён на 1 язык. Благодарим [переводчиков](https://translate.wordpress.org/projects/wp-plugins/wayby/contributors)
за их работу.

[Перевести «Wayby» на ваш язык.](https://translate.wordpress.org/projects/wp-plugins/wayby)

### Заинтересованы в разработке?

[Посмотрите код](https://plugins.trac.wordpress.org/browser/wayby/), проверьте [SVN репозиторий](https://plugins.svn.wordpress.org/wayby/),
или подпишитесь на [журнал разработки](https://plugins.trac.wordpress.org/log/wayby/)
по [RSS](https://plugins.trac.wordpress.org/log/wayby/?limit=100&mode=stop_on_copy&format=rss).

## Журнал изменений

#### 1.0.0

 * Первый выпуск

## Мета

 *  Версия **1.3.0**
 *  Обновление: **5 дней назад**
 *  Активных установок: **Менее 10**
 *  Версия WordPress ** 5.0 или выше **
 *  Совместим вплоть до: **6.9.4**
 *  Версия PHP ** 7.4 или выше **
 *  Языки
 * [English (US)](https://wordpress.org/plugins/wayby/) и [Russian](https://ru.wordpress.org/plugins/wayby/).
 *  [Перевести на ваш язык](https://translate.wordpress.org/projects/wp-plugins/wayby)
 * Метки:
 * [a/b testing](https://ru.wordpress.org/plugins/tags/ab-testing/)[conversion](https://ru.wordpress.org/plugins/tags/conversion/)
   [optimization](https://ru.wordpress.org/plugins/tags/optimization/)[personalization](https://ru.wordpress.org/plugins/tags/personalization/)
   [split testing](https://ru.wordpress.org/plugins/tags/split-testing/)
 *  [Дополнительно](https://ru.wordpress.org/plugins/wayby/advanced/)

## Оценки

Пока что нет ни одного отзыва.

[Your review](https://wordpress.org/support/plugin/wayby/reviews/#new-post)

[Посмотреть всеотзывы](https://wordpress.org/support/plugin/wayby/reviews/)

## Участники

 *   [ wayby ](https://profiles.wordpress.org/wayby/)

## Поддержка

Есть что сказать? Нужна помощь?

 [Перейти в форум поддержки](https://wordpress.org/support/plugin/wayby/)